Kering becomes the first founding partner of the "Plug and Play - Fashion for good" accelerator. This partnership, in collaboration with Fashion for Good and the C&A Foundation, aims to continuously integrate innovation in the apparel and luxury sectors while respecting criteria for sustainable development.
The candidates were welcomed in Amsterdam, at the launch of the Fashion for Good center, to present their projects as part of the pitch sequence. Only ten candidates were selected to move on to the second stage, a three-month mentoring program.
This accelerator program will enable the various partners to identify innovative start-ups and provide support for their development.
Keiring wants to "stimulate breakthrough innovation, transform its traditional processes and encourage the widespread adoption of more sustainable practices".
More information on the website « Plug and Play- Fashion for Good »
Source : Kering